MODO
Connecting the Project to Business Goals


How This Project Aligns with the Brand’s Business Goals
The MODO branding project was launched alongside the brand’s expansion, aiming to enhance knowledge and taste in Iran’s fashion industry through education, events, community-building, and collaboration with leading local and international brands. A key aspect was creating a visual identity aligned with global fashion standards, which was implemented across all brand touchpoints. MODO revealed this new identity at the MODO Summit, the largest fashion event in Iran, setting new standards for the industry. The project has successfully established MODO as a modern, pioneering brand and positioned it at the forefront of fashion in both Iran and internationally.






